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Growing petfood brand explores video production agency skillsets in efforts to reach female shoppers online

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  • Logistics company updates on its growing focus on CSR
  • Luxury automaker offers practical advice following new hire
  • Electronics business discusses plans for its sponsorship portfolio
  • Watch brand speaks about ecommerce agency planning
  • Beverages company gives intel on procurement pathways

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  • Effective Sponsorship Activation
  • How are the Fortune 500 approaching CSR this year?
  • How are travel & hospitality brands using content to engage their customers?
  • Beyond the Millennials: influencing Generation Z

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  • Number of Asian brands seeking PR support jumps 192 percent
    More than 200 brands across Asia advised Pearlfinders, a proprietary business information provider, that they will increase external PR investment in 2015.
  • Pearlfinders: Local agencies lose ground to networks
    Asian brands are increasingly turning to international agency networks for their advertising needs rather than working with local shops.

Latest Reuters Business News

  • UPDATE 2-Greece secures ECB approval to re-open stock market, with restrictions
  • UPDATE 2-DuPont sees "challenging" months ahead as farm sales weaken
  • UPDATE 2-SuperValu considers spinning off fast-growing Save-A-Lot business
  • Miner Freeport to review all costs, may cut copper, moly output


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