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Sports franchise gives multicultural marketing insights, advises on agency preferences

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  • Financial services brand advises on 2015 PR priorities
  • B2B tech company gives intel on outsourcing plans
  • Educational products supplier invests in digital
  • Tourism organization advises on AOR review plans
  • IT giant names new SVP of Marketing

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  • Brands at CES 2015
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  • How are America's brand marketers ensuring their products stand out on-shelf?

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  • Pearlfinders: Local agencies lose ground to networks
    Asian brands are increasingly turning to international agency networks for their advertising needs rather than working with local shops.
  • 54% rise in UK brands seeking 2015 experiential support
    Pearlfinders Editor Mike Thorne discusses the positive implications of The Pearlfinders Global Index 2015 for experiential agencies.

Latest Reuters Business News

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  • What to Watch in the Day Ahead - Thursday, Jan. 29
  • UPDATE 2-Fiat Chrysler no longer 'bleeding' in Europe, but challenges remain
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