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Marketer at grocery delivery service highlights focus on building customer loyalty

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  • Restaurant chain seeks PR agency support
  • Dating site offers insight into brand message
  • Manufacturer names new Marketing Manager
  • Pharma company advises on global agency setup
  • Electricals giant discusses global brand positioning

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  • Meeting customer expectations in the QSR sector
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  • Home appliance and fixtures brands targeting the over-50s

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  • Nonprofits slash spending on PR agency help
    Agencies looking to bolster their client list should notice this shift, considering how their experience is now appealing to brands seeking to embrace ethical and charitable messaging at the core of their brand identity.
  • Is F-commerce a Flop? Why Retailers Aren't Sold on Facebook
    Marketers are returning to the core uses of social media, according to The Pearlfinders Index - Q1 2012. The results of their interviews show that awareness, monitoring, and engagement are currently the top uses for Facebook.

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