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Today's Reports

Luxury hotel group stresses the importance of UX within the increasingly crowded travel industry

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  • Energy drink brand describes positioning objectives
  • Financial services brand focuses on social media
  • Beer company outlines sponsorship/experiential projects
  • Northeast IT company advises on 2016 pitches
  • Higher education institution aims to drive online traffic

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  • Beyond the Millennials: influencing Generation Z
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  • Number of Asian brands seeking PR support jumps 192 percent
    More than 200 brands across Asia advised Pearlfinders, a proprietary business information provider, that they will increase external PR investment in 2015.
  • Pearlfinders: Local agencies lose ground to networks
    Asian brands are increasingly turning to international agency networks for their advertising needs rather than working with local shops.

Latest Reuters Business News

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  • BRIEF-Santander to buy DDFS's stake in Santander Consumer USA for $928 mln


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