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International tyre manufacturer notes trade marketing focus and future potential for motorsports

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  • Beer brand seeking partnerships with venues in major UK cities
  • Jewellery brand looking to use events to reach affluent audience
  • Betting firm seeking football deals to support brand awareness drive
  • Snack brand focuses on sampling
  • National expansion at pub chain

Latest Briefings

  • Brands using the World Cup period to plan for 2015
  • Building new revenue streams through partnerships with betting brands
  • Sports Partnership Trends in the FMCG Drink Sector
  • Are brands any better at targeting women through sport?

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  • Corporate advice: Taking care of business
    Pearlfinders discusses the challenges involved in implementing and communicating auto enrollment to staff, and the potential opportunities for HR consultants and corporate advisers in supporting this.
  • Sponsorship Interest In Rugby Is On The Rise
    Pearlfinders has revealed that rugby has grown in popularity with marketers in the past year and given some advice on how best to exploit that growth.


  • REFILE-UPDATE 3-Ryanair lifts profit forecast as quality drive pays off
  • BRIEF-Ryanair expects to raise debt again in 12 to 18 months
  • UPDATE 1-Lower reinsurance rates, forex loss hit Hiscox H1 earnings
  • UPDATE 2-Aberdeen assets dip as client withdraws 4 billion pounds


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