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Today's Reports

Airline advises on mass rebranding effort and implications for its global agency setup from September

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  • Global sportswear brand discusses retention challenges
  • Property business highlights new business direction
  • Lifestyle brand considers digital application development
  • Household appliances business invests in content strategies
  • Financial services company focuses on internal comms

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  • The Pearlfinders Global Index 2015
  • Malaysian brands' investment in football partnerships
  • Chinese brands planning global expansion
  • Digital Marketing in China

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  • Number of Asian brands seeking PR support jumps 192 percent
    More than 200 brands across Asia advised Pearlfinders, a proprietary business information provider, that they will increase external PR investment in 2015.
  • Pearlfinders: Local agencies lose ground to networks
    Asian brands are increasingly turning to international agency networks for their advertising needs rather than working with local shops.

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