Super Bowl sponsors gear up for 2014

The 2014 Super Bowl Host Committee last week announced the first 22 corporate sponsors for the NFL Championship Game to be held in the MetLife Stadium in New Jersey. Each sponsor is understood to have paid in excess of $1m to the committee in order to participate.

Corporate heavyweights like Goldman Sachs, JPMorgan Chase and Bank of America have already signed up. We've spoken to other sponsors to gauge emerging opportunities surrounding the event.

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