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    Used every day by thousands of new business and client development professionals, Pearlfinders is the only new business tool that can get you ahead and keep you there. Targeted, effective sales and marketing is more important than ever. We provide accurate insights on the plans, preferences and issues of marketing decision-makers.

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Why Scan The Media?

We monitor the media for reports that suggest changes to marketing arrangements, then we investigate them. Often this enables a scoop, months before the result become public knowledge. For information on corporate change in Europe The FT is our primary source of pre-qualified information (BE:Europe readership survey ranks it No.1 business read for the 17th year running).

The marketing media is a noisy and ambiguous source of information. The items with potential are often well hidden. Pearlfinders UK scours the essential titles (Campaign, PR Week, Marketing, Design Week, Marketing Week, Media Week and New Media Age) for the triggers for change, then carefully validates each potential opportunity directly with the source.